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    Food & Beverages

    Sustainable Packaging - Oatly Case

    Here is how BoxLab engineers helped Oatly reduce the carbon footprint of their secondary packaging. What Oatly was after, to begin with, was to...
    Food & Beverages

    Trailblazing the future of renewable packaging

    The Swedish sports nutrition brand Moonvalley was founded by three world-class Swedish trail-runners with a deep love for the outdoors and an...
    Consumer & Luxury

    Collaboration – the way to success!

    Many brand owners are interested in switching from plastic to paper packaging. They have a vision of the change, but need external knowledge...
    Consumer & Luxury

    How to package a scent

    When visual artist Andrea Maack was branching out her art to include fragrance design, she immersed herself in the world of packaging hoping to...
    Power of Print
    Publishing & printing

    2023 Marketing Spend Outlook

    Direct Mail Remains a Shining Star.1 Overall, 2022 was a good year for advertising and marketing spend, up almost 9.5%. But the year was very...
    Consumer & Luxury

    Thinking outside of a (square) box

    When Icelandic visual artist Andrea Maack needed a sustainable packaging solution for her range of fragrances, she turned to Billerud and their...
    Food & Beverages

    Wolf Nudeln - A choice for the future

    Together with machine producer Syntegon Technology, BillerudKorsnäs has developed an alternative to packaging pasta in plastic bags.
    Consumer & Luxury

    In fashion: E-commerce packaging made of paper

    In recent years, European packaging manufacturer Bong has seen a growing demand for paper packaging. Consumers pay attention to sustainability...
    Print Techniques
    Publishing & printing

    Varnishes and more: Put a coat on it!

    Protect it, detail it or both—varnishes and other liquid coatings can both preserve and add impact to your printed materials.
    Print Techniques
    Publishing & printing

    Embossing: See and feel the third dimension.

    Embossing—and its sister, debossing—adds physical depth and dimension to the printed page for attention-getting impact.
    Print Techniques
    Publishing & printing

    Foil stamping: Next-Level Your Impression.

    This is a time-tested finishing technique for stamping a positive perception of your brand on the minds of your market.
    Print Techniques
    Publishing & printing

    Metallic inks: Unusual, eye-catching, simple.

    Metallic inks have been around a long time but have not lost their luster for adding impact to printed communications.
    Power of Print
    Publishing & printing

    Developing high-impact direct mail

    Perception is reality for impactful direct mail. Experienced marketers know that direct mail works. But saying the right things to the right...
    Power of Print
    Publishing & printing

    Direct mail trends in 2022: The highlights.

    Business trends are a result of shifts in attitudes, values, technologies and the economic landscape that collectively drive enterprise-level...
    Power of Print
    Publishing & printing

    Direct mail trends in 2022: A deeper dive.

    This article offers an in-depth look at the key direct mail trends to expect in 2022. It’s especially good news for marketers that recognize the...
    Power of Print
    Publishing & printing

    Interactive print breaks through the noise

    Making the buying experience more engaging. Print is a gateway. A highly relevant and effective way to reach people, sell them and steer them...
    Power of Print
    Publishing & printing

    Print has a proven pedigree with luxury brands

    For the lucrative luxury market, the idea that print is out of fashion has never felt more outdated. Jo Stedman, Creative Director for an agency...
    Power of Print
    Publishing & printing

    Gen Z and millennials are critical to marketers

    The eldest members of Gen Z consumers – born from 1997-2021 – turn 25 this year. As for Millennials (Gen Y) – born 1981-1996 – the oldest turns...
    Power of Print
    Publishing & printing

    In killing techlash, COVID enlivened MarTech

    The rise of marketing technology acceptance. Someone once said the Internet sounds like a carnival barker endlessly shouting, “Could I interest...
    Power of Print
    Publishing & printing

    Catalogs are more vital than ever.

    They reach millions. They sell billions. Nothing succeeds like a great idea. Especially one whose marketing prowess for reach and revenue has...
    Food & Beverages

    Billerud collaborates with Arttek Solutions to replace plastic straws in India

    Manufacturer of sustainable paper straws, Arttek Solutions in Bengaluru India, under the Arttek Enviro brand, is dedicated to the exciting task...

    Design as a Service Helps You Optimise Your Product Packaging

    Billerud’s Design as a Service (DaaS) provides customized solutions for brands seeking to optimise package design. With a focus on...

    Key Packaging Trends 2021

    Beyond the Global Pandemic

    Case Study: Traeger Grills

    When Traeger wanted to remove foam and plastic from their packaging, they turned to Billerud Managed Packaging for a revamped customer experience...

    Is packaging worth thinking about during this business disruption?

    Ecommerce packaging - How do brands want to be perceived?

    Extra Extra Read All About It! Today’s headlines scream urgency of our ever-growing ecological crisis. Packaging waste is at an all time high.