Pure Supreme is a fully coated white top kraftliner specially made for offset printing. It offers excellent print results, with lifelike image reproduction and perfect colour fidelity. With strength and stiffness to match, Pure Supreme ensures high-speed runnability as well as lightweighting opportunities.
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From great to supreme
Supreme strength and runnability
With Pure Supreme’s 3-ply structure you can go from great strength to supreme strength. All three layers are made of 100% primary fibres. The liner is built up of a bottom layer of unbleached kraft pulp for strength, a mid-layer of kraft pulp and CTMP for stability and stiffness, and a top layer of bleached kraft pulp. Stability and stiffness provide high- speed productivity in printing and converting.
Smooth surface – excellent printability
Pure Supreme is optimized for offset printing, a process for highly advanced print results in terms of colour fidelity and life-like image reproduction. The smooth and fully coated surface gives you excellent print results as well as high-quality foil stamping and effect varnishes.
• Food and beverages
• Consumer goods
• Industrial applications
• Display material
Part of the brand experience
For a premium brand, the packaging must reflect the brand image. It has to look flawless, have the right sustainability credentials, and deliver the product in perfect condition. The packaging can be your most important marketing tool; displaying and selling your product while positioning your brand. With Pure Supreme you can choose a lower grammage without compromising packaging performance. Weight reduction saves cost and has a smaller environmental impact. Enhancing the brand experience, that is what we had in mind when developing Pure Supreme – a good support for your brand and your business.
Strong enough to lightweight
Strong primary fibres provide a great lightweighting opportunity for moving products all over the world. Save material costs on every produced unit. With leaner packaging you can also reduce your transport costs and lower your environmental impact. Superior strength and material consistency ensure reliability in production and outstanding runability speed.
Fighting climate change
The Dow Jones Sustainability Index has awarded Billerud the title of ”the world’s most sustainable packaging company”. We work under the Swedish Forestry Act and all our primary fibres come from responsibly managed forests. Companies such as ours play a vital role in the recycled paper market – without the addition of primary fibres the market would run out of recycled paper in a few months. Primary fibres have a crucial role to play in the context of a circular economy.
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