Miss Fortune immaculate
WINNER Highest Level of Sustainability
Hochschule der Medien, Stuttgart
Motivation of the jury: With the aim of replacing plastic blisters with a pure cardboard solution, a new packaging was created for reusable razors that not only fulfilled this goal, but also triggered all steps of optical and haptic perception and was also designed down to the last detail. The tamper-evident closure, child safety and product fixation were also considered, as was the overall aesthetic effect of the pack through graphics, embossed areas and varnish effects.