Krystal Kream

WINNER Highest Level of Innovation & PIDA Gold Award

Hagen Neugebauer

Hochschule der Medien Stuttgart

PIDA Gold Award
Motivation of the jury: The concept is not yet ready for use at the current stage of development, but the overall idea was felt to be future-proof and ground breaking, as many consumers would like alternative solutions for the packaging materials used today - also in this market segment . Use of materials, shaping, handling and differentiation from existing packaging solutions should enable the start into a better future with this idea.

Highest Level of Innovation
Motivation of the jury: A packaging concept, which is still completely unknown for the relevant market segment, convinced the jury with the materials used, innovative design and functionality of individual components, which were consistently made from the same material through skilful construction.

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