A paper bottle in every hand – that’s what the future holds if the paper bottle project succeeds. At Billerud, we challenge conventional packaging for a sustainable future by driving innovation through collaboration. One such initiative is our collaboration with Paboco, the paper bottle company.
Paboco is an innovation spearhead initiative launched in 2019 with a sole purpose – change the industry for good by developing recyclable and 100% biobased paper bottles at scale
Together with Paboco - Paper Bottle Community, we have reached an important milestone – a first prototype of the next generation paper bottle where we have managed to fully integrate the barrier – the coating that separates the liquid from the paper – into the paper bottle itself.
We have invested for 2 years into this development and are proud to present the first prototype of the paper bottle with an integrated barrier. We know there is still a lot of work ahead to offer this at scale, but each step brings us closer to that target.
The project began in 2015, when Billerud, Carlsberg and innovation expert EcoXpac joined forces after having worked in parallel on similar projects. To move closer to the vision and align the efforts of all stakeholders, the project was eventually transformed into the separate innovation company, Paboco, where Billerud and bottle specialist manufacturer Alpla are main owners, and where the EcoXpac founder family is represented as a minority shareholder.
Now, as a project collaborator, Billerud is one of several world-leading players sharing our joint expertise in materials, barriers, design and technology. Working closely together with the Paboco community of pioneering brand owners. Our shared vision is to create the world's first 100 percent recyclable paper bottle for liquid content and even carbonated beverages.
From idea to design, production and finished product, the challenges are many. Today, Billerud plays an active role in the project by addressing three out of eight key challenges in the innovation process
So, what if your favourite soda came in a paper bottle? Your skin lotion ? And what if it could help push the bottle industry in a more sustainable direction? A paper bottle is, of course, an achievement in itself. And we seriously believe it will become a game-changer in the packaging industry. One that will improve your favourite products and change the retail experience as we know it.
At Billerud, we believe that working together with Paboco and all involved experts is the best way to capture new opportunities and co-create the future of sustainable packaging.
Welcome to follow us on our journey.